Filed under: C&MA web
I just watched the Book of Eli, a really good drama about a post apocalyptic earth and a man driven by his purpose. If you’ve not seen it, I do recommend it. A bit of violence and some intense language, but seriously good content.
The thing that captivated me was his ruthless resolve to get the message out. It was inside of him and he was going to stop at nothing to get that out of him. I won’t tell you how it ends, but man, I feel like it ends well.
So often I feel like the message in me gets stopped. For whatever reason, I let it get hung up. Whether it be meetings (endless), or fears (useless), the message gets stopped.
This web thing is the perfect platform to enable a continuous flow of message. But the key is the reception of the message. That is communication of content. Content for content’s sake is just a bunch of noise, but content connection is the brass ring. Let’s grab it, shall we?
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